Corporate apparel is focus at Platinum Customs LLC

    Corporate apparel is the focus at Platinum Customs, LLC at 410 Broadway, the Imperial Chamber of Commerce Business of the Month for December.
    Owners Kim and Eric Wiest purchased the business from Kim’s mother, Dianne Way, in November 2021.
    They are kept busy with custom work on clothing including embroidery, screen printing, laser etching and sublimation, the latter being a process that dyes logos onto apparel or usable items like mugs, Kim Wiest said.
    People can walk in to the store and find a large line of Chase County Schools Longhorn clothing, she said, in addition to polo shirts, sweatshirts, coats and more.
    The business also sells cups, awards/trophies, koozies and pens.
    The business has been a member of Chamber shortly after Way opened the store under the original name, Platinum T-Shirt & Embroidery, in 2011.
    Platinum Customs is open Monday through Friday from 9 a.m. to 5 p.m. and some Saturdays.