By Jan Schultz
The Imperial Republican
From the first week of receipts, the “Heaven is for Real” movie appears to be on a path like the best-selling book by the same name.
According to Box Office Mojo, the movie released April 16 brought in $29.5 million during its opening five-day run with $22.5 million of that over the weekend.
That put “Heaven is for Real” in the No. 2 spot for the weekend behind “Captain America: The Winter Soldier,” which opened two weeks earlier.
But, with a $12 million production budget, “Heaven” is on pace to be quite lucrative for TriStar Pictures. In comparison, “Captain America” had a $170 million budget.
The Imperial Theatre was one of the few area theatres to get the film for opening night last Wednesday when two shows were scheduled.
While it didn’t sell out opening night here, a combined 105 people attended both showings that night.
However, it sold out last Thursday when the maximum of 131 people filled the theatre here.
Thursday also happened to be the night the entire Burpo family, Todd, Sonja, Cassie, Colton and Colby, worked the concession and ticket counters.
For the rest of opening week in Imperial, 120 attended Friday, 95 on Saturday and 153 bought tickets Easter Sunday, when both a matinee and evening show were offered.
In all, 604 people attended the movie its opening week.
“Heaven is for Real” will run again this weekend in Imperial at the regular 7:30 p.m. time slot Friday and Saturday and at 7 p.m. Sunday.
According to Imperial city office figures, the first weekend was also a boon for the Travis Wheeler family of Imperial.
The theatre board and city designated half of all concessions from both weekends of “Heaven is for Real” for the Wheeler family. Initially, it was announced that only the first weekend of concessions was going to the family, but it includes both weekends.
In addition, people attending the movie can also make free will donations to the Wheeler family or buy a raffle ticket for a “Heaven is for Real” poster signed by the Burpos.
With half the concessions and the other donations, a total of $1,804.73 was raised for the Wheelers just last week.
Travis is battling acute lymphoblastic leukemia (ALL). He underwent a bone marrow transplant in January.