By Carolyn Lee
The Imperial Republican
The early bird registration for the fourth annual Nebraska MarketPlace ends Feb. 10. The event is scheduled for Feb. 23-34 at the Ramada Convention Center in Kearney.
MarketPlace attendees will participate in teach-ins focusing on finance, marketing, community capacity, innovative farming and ranching opportunities, small business development and much more.
Sessions range from titles such as Internet Profitability; Branding on a Shoestring Budget; Leadership Development, and How to Balance Business and Life.
City of Imperial Community Development Director Leslie Carlholm said, “A recent survey of past MarketPlace participants indicated over 50 percent of the respondents felt attending the MarketPlace had positively impacted their business.”
For instance, Kyle Rosfeld left ranching in 2000 when he sold his cattle herd, and opened his new business, The Sandhills Boot Company, in Valentine.
Operating on a shoestring budget, he credits the MarketPlace and GROW Nebraska for assistance in helping his business grow steadily.
“The networking that goes on at MarketPlace has been invaluable. I return every year to talk with the folks I met at the first MarketPlace,” he said. “I enjoy picking their brains about what to change in my business to make it better.”
Attorneys, accountants, marketing experts and many other resource professionals will lead the teach-ins and be available for questions.
The deadline has passed for application for scholarships funded by the City of Imperial through sales tax revenue, Carlholm said. One adult scholarship of $150 was awarded, and $850 has been diverted to youth from the Career Academy off-site data business to attend.
However, Carlholm encourages people to still take advantage of the tremendous sources of knowledge available at MarketPlace.
For more information on MarketPlace and a full look at this year’s program or to register, visit http://www.cfra.org/marketplace/home or
Or, contact Joy Marhsall at
, (402) 614-5558.